Nektium scientists are working to better educate on the benefits of adaptogenic ingredients and improve classification, with a focus on two of the "hero" ingredients of this realm: Rhodiola rosea (RR) and Withania somnifera (WS).
The industry has vehemently rejected a regulatory assessment leading to the ban of ashwagandha in Denmark and defended the ingredient's safety, as an increasing number of member states show concerns.
Online CBD seller Alphagreen has reported a 300% month-on-month rise in traffic this year as the sector enjoys a boost from the acceleration of the health and wellness trend among consumers.
