Crisps

Image Source: kertlis/Getty Images

NPD Trend Tracker: From LeBron James-backed tequila to Harry Kane crisps

By Augustus Bambridge-Sutton

As Christmas approaches, we have the launch of a Harry Kane-fronted crisp product, the UK listing of a LeBron James-backed tequila, and the release of plant based chicken nuggets to celebrate the release of Chicken Run: Dawn of the Nugget. We also have...

©KP Snacks

KP Snacks under fire for cricket tournament sponsorship

By Oliver Morrison

The owner of a host of iconic snack brands says its partnership with a new cricket tournament will help grow the sport and encourage families to get active. But campaigners reckon the promotion of HFSS food through sport sends the wrong message in light...

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