Colostrum BioTec GmbH says more should be done to educate consumers about the virtues of bovine colostrum, the nutrient-rich fluid that’s making waves in the nutraceutical industry.
Cargill is pushing a postbiotic positioning for its Epicor immune health ingredient, maintaining that the yeast-derived ingredients fits squarely within the new definition.
Consumers are intrigued by new ingredients entering the functional foods space and are open to trying them but their trust in health claims can be greatly impacted by familiarity and packaging, according to new consumer insights from MMR.
The fallout from the pandemic has pulled probiotics sharply into focus as firms attempt to navigate ever shifting health positioning and price points to satisfy a surge in gut and immune health interest.
Concerns over immune health and the pandemic has thrust the humble mushroom into the spotlight as experts hail the fungi’s ability to interact with gut microbes that influence healthy immune and inflammatory responses.
Givaudan has shrugged off concern that food price inflation could dent its outlook, insisting that ‘natural hedges’ mean the ingredient supplier can meet consumer needs, even when shopping budgets are squeezed.
Exploring unique food pairings offers food brands the chance to tap into consumer desire to improve immunity via functional food, according to a report.
COVID-19 has boosted interest in functional foods that deliver wellbeing benefits like immunity and stress management. But while the pandemic may have accelerated this trend, functional foods are no flash in the pan, experts insisted at FoodNavigator’s...
The trend of consumers seeking out foods as medicine, one accelerated by the pandemic, is set to blossom in 2021, as is demand for locally-sourced food and beverages, believes the AI-powered food intelligence start-up Tastewise.
Consumers’ desire for comforting, nostalgic and indulgent foods and beverages as a way to cope with pressures from the pandemic, election and economic hardship in 2020 is about to clash with more austere preferences more typical of each new year, including...
The interest in probiotics for immunity has passed its peak but a 24-month rise in internet searches for prebiotics and skin health is more than a passing trend, according to new insights from Lumina Intelligence.
Hamburg-based ingredient supplier GoodMills Innovation is introducing SpermidinEVO, a new wheat germ concentrate with ‘added health benefits’. Johanna Imbeck, Project Manager, tells FoodNavigator the launch comes as consumer concern over healthy ageing...
Working with the likes of Tesco and Albert Heijn, Spoon Guru uses its AI powered software to ease the path to purchase and transform food discovery. The company’s co-founder Markus Stripf tells FoodNavigator that the way people shop online is changing...
New research from Unilever highlights the growing importance of health, wellness and immunity for consumers. “Our Foods and Refreshment business is uniquely positioned to lead purposefully in the space of holistic health and immunity,” nutrition R&D...
A new report is urging food companies to embrace regulation, reformulation, relabelling and more diverse ingredients to become ‘part of the solution’ to malnutrition in all its forms.
US-based Kemin Industries has received a positive safety assessment from the European Food Safety Authority (EFSA) for its algae-sourced beta glucan ingredient, BetaVia. This unlocks the opportunity for ‘innovative product developers to be the first to...
